2014 FIFA World Cup™

purus-project

In partnership with BP Target Neutral, FIFA pledged to offset 100% of their own operational emissions and encouraged fans to neutralize the carbon emissions resulting from their travel to Brazil. This included emissions resulting from the travel and accommodation of all staff, officials, teams, volunteers and guests, as well as emissions in venues, the stadiums and offices. Among the initiatives supported is The Purus Project, which contributes to the preservation of 36,000 hectares of pristine rain forest from deforestation, as well as biomass brick manufacturing and renewable energy production.